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Hello Kitty teams up with Playboy for a new kind of cute sexy

Hello Kitty is turning 40, while Playboy is hitting 60, but neither show any signs of slowing down. In fact, the two look better than ever… together.

French clothing and accessories retailer Colette is introducing a line of Hello Kitty x Playboy items, including candy, mirrors, memo notes, lighters, mugs, Leica cameras, iPhone cases, socks, bowties, boxers, shirts, and more. Naturally, the items sport one of two perfect logo mashups—Kitty wearing bunny ears, and the Playboy bunny with a bow on one ear.

The collaboration was celebrated last Friday at Paris’ Crazy Horse caberet, with Hello Kitty designer Yuko Yamaguchi in attendance, who said the new design was “really sexy cool.” Also in attendance was Colette creative director and purchasing manager Sarah Andelman, who spear-headed the campaign.

Although the club typically includes a variety of topless acts, all of that night’s entertainment was PG. After all, it’s still Hello Kitty.

For pictures from the event, check out the links below.

[Via Women’s Wear Daily, Style.com]

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