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Japan’s number-one cosplayer appointed as newest Cool Japan ambassador

Casey Baseel Apr 3, 2020
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Enako is chosen by the Cabinet of Japan to promote Japanese pop culture on an international scale.

Enako, widely referred to as “Japan’s number-one cosplayer,” is rarely without a photo shoot scheduled or collaborative partnership in the works. The last few days, though, have been especially eventful for the the 26-year-old Nagoya native.

https://twitter.com/enako_cos/status/1242773992156487684

This week Enako is gracing the cover of publisher Shueisha’s manga anthology Weekly Young Jump, which in addition to its regular lineup of comics also has a glossy Enako photo spread within its pages.

https://twitter.com/dd6C3rKYvbMk2WU/status/1245521574100262912

For those who don’t want, or aren’t able, to make the trip to the store to buy their copy, purchasing the magazine through online service 7 Net gets you the special bonus of exclusive Enako “clear files.”

／#セブンネット限定特典#えなこクリアファイル画像公開📸✨
＼

『#週刊ヤングジャンプ 18号』
▶️https://t.co/KZTMM2bK6B

セブンネットでしか手に入らない
キュートなクリアファイル特典をお買い逃しなく♪#ヤンジャン pic.twitter.com/3yGY7V6hPS

— セブンネットショッピング (@7_netshopping) March 31, 2020

But while Enako has worked with manga magazines before, this week she acquired an entirely new client: the national government of Japan.

【お知らせ】
政府が進めているクールジャパンを推進するため、
内閣府から『クールジャパン・アンバサダー』に任命されました。

大好きなポップカルチャーという文化を広めるため、アンバサダーとしてコスプレイヤーとして、出来る事を精一杯頑張りたいと思います！ pic.twitter.com/AknxJbS13M

— えなこ (@enako_cos) April 1, 2020

The cosplay star broke the news through her Twitter account (@enako_cos) with the above post, in which she says

“I’ve been appointed a Cool Japan Ambassador by the Cabinet of Japan! I want to do everything I can as an ambassador and a cosplayer to help promote pop culture, an aspect of Japanese culture that I love so much.”

The announcement was met with a ringing chorus of “Congratulations!” from Enako’s fans, who also left comments including:

“I’ve got goosebumps!”
“With Enako’s help, this will change the world of cosplay.”
“Time to spread her wings on the global stage.”
“I’ve never heard of this ‘Cool Japan’ before, but it’s amazing that you got appointed by the national government.”
“I don’t know anything about Cool Japan, but please do your best!”
“You accomplished your goal for the year! I’m so happy for you!”

As mentioned in the last comment, during an appearance at the end of last year (shown in the photo below) Enako said that her goal for 2020 was “To get a work request from the national government.”

今年の目標に掲げていたことが、まさかこんなに早く叶うと思わず私も驚いています。
発表した今でもまだ、夢を見ているみたいです。

これからもコスプレイヤーとしてアンバサダーとして、私らしくコスプレを楽しんでいきたいと思います。よろしくお願いします！ pic.twitter.com/oybjueZnPB

— えなこ (@enako_cos) April 1, 2020

In retweeting her 2020 goal photo, Enako said:

“I never thought I’d accomplish this goal so quickly. Even I’m surprised. It feels like I’m dreaming.

I want to continue enjoying cosplay in my own style while working as a cosplayer and ambassador, and I hope you’ll all support me!”

It’s currently unclear in what specific capacity Enako will be working as an ambassador for the Cool Japan initiative, which seeks to promote appealing aspects of Japanese pop culture in Japan and abroad, but there’s no denying that she has the ability to attract a massive amount of attention just by showing up.

Source: Twitter/@enako_cos via Otakomu
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