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Godzilla becomes a Japanese randoseru backpack, as do two of his greatest rivals [Photos]

Godzilla becomes a Japanese randoseru backpack, as do two of his greatest rivals [Photos]

King of the Monsters looks to become lord of the backpacks.

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Evangelion announces collaboration with Hard Rock Cafe

Evangelion announces collaboration with Hard Rock Cafe

Get in the Hard Rock crossover, Shinji!

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Studio Ghibli adds new Totoro and Jiji blanket socks to its merchandise store in Japan

Beloved anime movie characters are perfectly placed for wiggle-toe animation. 

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Studio Ghibli adds new cosy socks to its anime merchandise collection

The perfect partners for a cosy night in watching Ghibli movies. 

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Foreign sports team competing in Japan finds critical uniform item at convenience store

Family Mart proves once again that Japanese convenience stores have everything.

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New Cardcaptor Sakura fashion line delivers magical girl style for real-world ladies

Anime-inspired looks with for-fans nods to the classic series.

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Pokémon Adidas crossover sneaker line releases in Japan, gives your feet Pikachu hugs [Pics]

Collaboration gets off to an early start in Pokémon’s home country.

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Starbucks and clothing brand Beams team up for launch of second collaborative core collection

You can wear your love for coffee on your sleeve in this new series of Starbucks Stand by Beams clothing and lifestyle goods–literally, in one case.

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Converse Japan releases green tea cup sneakers so you can wear your love for sushi on your feet

All Star Yunomi Hi lets you step into the world of sushi.

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Uniqlo’s sister brand will be waiting with Pokémon sweaters and parkas this fall [Pics]

Pikachu, Eevee, and even Gengar want to keep you warm and toasty once the weather gets crisp or chilly.

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Family Mart joins forces with legendary sumo wrestler Chiyonofuji for new Convenience Wear collection

Step into the sumo world with this exclusive convenience store range.

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Family Mart reveals new T-shirt uniforms, relaxes hair colour rules for staff… but is it all too casual?

There’s a fine line between casual wear and pyjamas.

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Anime and Hollywood movies cross over in new Universal Studios Japan merch collection

Luffy makes a Jurassic friend at USJ.

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Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan

One Piece sets sail for global domination with a Nike collection inspired by the manga and anime’s superpowers.

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Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen

Beautiful timepiece combines two things Japan is famous for: anime and precision timekeeping.

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Japanese convenience store sunglasses just became our newest Convenience Wear obsession

Family Mart has an “it’ll do” pair of sunglasses that might become your favourite pair.

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A practical guide to freezing your boss’ hat in a block of ice [Photos]

This is an important skill for working adults to acquire, and we’re here to walk you through the process step by step.

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These Japanese contact lenses let you put anime characters on your eyes [Photos]

Chiikawa contacts are a cute way to add some subtle anime flair to your look.

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Japan’s largest online flea market reminds users that selling used school swimsuits is prohibited

Even if they’ve been professionally cleaned, used school swimsuits are too dirty for this marketplace.

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Final Fantasy plushie shoulder bags are fuzzy and functional [Photos]

Chocobo, Moogle, and two more Final Fantasy mascot creatures want to go with you on your outside-the-house adventures.

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