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global ambassador

Fashionista comedian Naomi Watanabe becomes Kate Spade’s first Japanese brand ambassador

• Katy Kelly
  Jan 31, 2020
• Tweet

The “Japanese Beyoncé” is here to represent Kate Spade’s latest candy-colored Margaux satchels with her patented style and shimmying moves!

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• (bags • cute • fashion • global ambassador • kate spade • kate spade new york • Naomi Watanabe • video)

• Recent Posts

  • Tokyo train station will play Godzilla theme song as new departure melody
  • Video released of Pikachu’s real-world trip to space! [Video]
  • Shibuya goes hard on Halloween, announces countermeasures to prevent chaos on the streets
  • Starbucks Japan releases new seasonal chilled cup tea latte with surprising accents in flavour
  • Tokyo government announces removal of all public phones from city’s Toei subway stations

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  Today

  1. Tokyo train station will play Godzilla theme song as new departure melody
  2. Osaka man arrested for running little pet shop of horrors with dangerous crocodile
  3. Shibuya goes hard on Halloween, announces countermeasures to prevent chaos on the streets
  4. My Neighbor Totoro calendar for next year can be yours right now at Donguri Kyowakoku
  5. Video released of Pikachu’s real-world trip to space! [Video]
  6. Starbucks Japan releases new seasonal chilled cup tea latte with surprising accents in flavour
  7. Tokyo government announces removal of all public phones from city’s Toei subway stations
  8. Starbucks Japan releases new Halloween Frappuccino for 2026, inspired by a cat in a mystery forest
  9. Starbucks Japan unveils new Halloween goods with secret glow-in-the-dark details
  10. Wendy’s Japan goes big with new limited-edition Mega Wendy’s, but is it worth the calories?

  Weekly

  1. Japan announces new permanent residency guidelines, foreigners must earn more than average Japanese person
  2. Studio Ghibli’s Calcifer is ready to light up your home as a magical-looking candle lamp [Photos]
  3. Japan’s first-ever conveyor-belt Sushi Bus announces Tokyo tour start date, reservations now open
  4. Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
  5. Make-your-own-Totoro plushie workshop event coming to Ghibli Park park this fall
  6. Starbucks Japan says sayonara to the Filone for new sandwiches and a Pumpkin Soupuccino
  7. Casio collaborates with a Kyoto foil master for a luxurious one million yen G-SHOCK
  8. Toys R Us is leaving Japan after 35 years in the country
  9. Foreign tourist numbers drop in Osaka, despite record-setting highs from U.S. and Korea
  10. Osaka man arrested for running little pet shop of horrors with dangerous crocodile

  Monthly

  1. Japan announces new permanent residency guidelines, foreigners must earn more than average Japanese person
  2. Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
  3. Starbucks Japan unveils new Pokémon collaboration with Pikachu Latte and exclusive goods
  4. Studio Ghibli’s Calcifer is ready to light up your home as a magical-looking candle lamp [Photos]
  5. Lady Gaga and Family Mart team up for a Japanese convenience store work video [Video]
  6. New Gundam Base superstores coming soon in the U.S., with one opening this month
  7. Studio Ghibli releases new plush mascot character collection with a focus on friendship
  8. Studio Ghibli releases new onigiri rice ball-shaped lunch bag for Kiki’s Delivery Service fans
  9. Do Japan’s new single-minded convenience store bento show depressing poverty or satisfying focus?
  10. How to watch Studio Ghibli’s new anime in Japan, with a special after-dark outdoor screening for Halloween

  Yearly

  1. Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
  2. Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
  3. Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
  4. Starbucks Japan releases new drinkware and goods for Valentine’s Day
  5. Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
  6. Japan’s newest Shinkansen has no seats…or passengers [Video]
  7. Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
  8. Japanese ninja certification exam attracts 131 candidates from Japan and abroad
  9. Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
  10. Japan reportedly adding Japanese language skill requirement to most common foreigner work visa

• RECOMMENDED STORIES

  • Starbucks Japan releases new seasonal chilled cup tea latte with surprising accents in flavour
  • Tokyo government announces removal of all public phones from city’s Toei subway stations
  • Starbucks Japan releases new Halloween Frappuccino for 2026, inspired by a cat in a mystery forest
  • Starbucks Japan unveils new Halloween goods with secret glow-in-the-dark details
  • Wendy’s Japan goes big with new limited-edition Mega Wendy’s, but is it worth the calories?
  • Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
  • Make-your-own-Totoro plushie workshop event coming to Ghibli Park park this fall
  • Tokyo no-map-app walk! Getting lost with Mr. Sato on the way to Kishimojin
  • Yogurt and Japanese koji fungus is Japan’s latest food trend, but how does it taste? [Taste test]
  • Sendai Bank gifts babies their weight at birth in money upon opening a new bank account
  • Japan announces new permanent residency guidelines, foreigners must earn more than average Japanese person
  • Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
  • Illustration by manga artist shows why elementary kids should be allowed to leave books at school
  • One of Japan’s best convenience store egg sandwiches is one you won’t find at the big three chains

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• • Yogurt and Japanese koji fungus is Japan’s latest food trend, but how does it taste? [Taste test]
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