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intel

Intel’s surprising new commercial hits us right in the feels – we dare you not to cry

• Cara Clegg
  Feb 20, 2014
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For a company that deals solely with all things cold, technical and inorganic, it turns out that computer chip maker Intel actually has a surprisingly soft, feeling heart. In what we can only describe as a genuine tear-jerker of a commercial, Intel Japan tells the tale of a young boy dealing with the loss not of his favourite laptop, tablet or gaming rig, but of his best friend–to cancer.

You might want to get the tissues ready for this one!

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• (cancer • intel • sad • TV commercial)

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