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KitKat

Japan’s Valentine’s Day gets extra cute with the return of KitKat Heartful Bear【Photos】

• Elliot Hale
  Jan 9, 2026
• Tweet

This year, KitKat is bringing everyday goods like pouches, tumblers, and towels to make the holiday feel much more adorable.

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• Japan
• (Afternoon Tea Living • bears • COK • collaboration • collaboration goods • cute • gifts • goods • Heartful Bear • KitKat • KitKat Heartful Bear • limited edition • love • Nestle • Nestle Japan • products • Valentine's Day • Valentine's Day gifts)

KitKat Japan’s holiday chocolate is here and we (and everyone else) can’t get enough of it!

• Dale Roll
  Nov 20, 2023

Santa-shaped KitKats?! What more could you need for this holiday season?

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• Japan
• (chocolate • Christmas • COK • cute • food • holidays • Japanese Kit Kats • Kit Kat • Kit Kats • KitKat • SNJO • sweets)

How does KitKat Japan’s Adult Sweetness flavor stack up to other fan favorites?【Taste test】

• Shannon
  Oct 17, 2023

What does “adult sweetness” even mean? We’ll explain.

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• Japan
• (chocolate • COK • food • green tea • Japanese candy • Japanese KitKats • KitKat • KitKats • matcha • SNJO • sweets • taste test)

Nestlé will release the ultimate perfected KitKat in honor of its 50th anniversary in Japan

• Krista Rogers
  Aug 28, 2023

The company has arrived at the best possible balance of chocolate and wafer in the beloved treat in a new version that’s hitting shelves soon.

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• Japan
• (50 years • anniversary • best • chocolate • dessert • KitKat • Nestle • perfected • renewal • Snack • treat • ultimate)

Kyoto Animation director’s new KitKat anime video shows sweet moment between mother and daughter

• Casey Baseel
  Oct 7, 2022

True story serves as basis for latest “Kit Kat Creates the Chance” video.

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• Japan
• (anime • cool • food • Kit Kat • Kit Kats Japan • KitKat • Kyoto Animation • moving • Naoko Yamada • sweets • touching)

New Doughnut KitKat captures the flavour of a Japanese castle town

• Oona McGee
  Feb 24, 2022

Regional-exclusive chocolate aims to raise funds for damaged samurai fortress.

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• Japan
• (candy • chocolate • COK • donuts • doughnuts • food • Japanese KitKats • KitKat • KitKats • Kokuto • Kumamoto • Kumamoto Castle • limited edition • Nestle • Nestle Japan • regional KitKats • souvenirs • sweets)

Japanese KitKat Bears debut exclusively in Japan, but are they any good?

• Oona McGee
  Jan 29, 2022

Join us as we break into this limited-edition box of Valentine’s Day chocolates.

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• Japan
• (bears • candy • chocolate • COK • cute • food • Japanese KitKats • KitKat • KitKats • limited edition • love • Nestle • Nestle Japan • SNO • sweets • taste test • Teddy Bears • valentine chocolate • Valentine's Day)

New Japanese KitKat is…a Heartful Bear!

• Oona McGee
  Jan 20, 2022

Japan-exclusive chocolate comes with special messages for Valentine’s Day.

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• Japan
• (bears • candy • chocolate • COK • cute • food • Japanese KitKats • KitKat • KitKats • limited edition • love • Nestle • Nestle Japan • sweets • Teddy Bears • valentine chocolate • Valentine's Day)

Some Japanese KitKats just got bigger… but still the same size they were a year ago

• Master Blaster
  Sep 27, 2021

Size is relative.

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• Japan
• (candy • chocolate • food • KitKat • Nestle Japan • shrinkflation • size)

Japanese sake KitKats feature controversial package design in Australia

• SoraNews24
  May 14, 2021

Pssst, Nestlé — that character’s not Japanese and you’re playing into problematic Asian stereotypes.

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• Japan
• (Asia • chocolate • Japanese KitKats • KitKat • KitKats • marketing • Nestle • sake • stereotypes • sweets)

Graham cracker KitKats? New wholewheat biscuit variety debuts in Japan

• Oona McGee
  Mar 5, 2021

The brand’s first new series in 10 years features a healthier KitKat.

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• Japan
• (biscuits • chocolate • cookies • digestive biscuits • graham crackers • Japanese KitKats • KitKat • KitKats • sweets • wheat • wholegrain wheat)

KitKat releases new Japanese plum flavor to celebrate Japan’s most beautiful winter flowers

• Casey Baseel
  Jan 28, 2021

Ume sweets prove there’s more to seasonal desserts than just sakura.

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• Japan
• (chocolate • Japanese KitKats • KitKat • KitKats • plum • sweets • ume)

We taste the new Japanese KitKat, aged in whisky barrels in Islay, Scotland

• Oona McGee
  Jan 14, 2021

Never before have we experienced a chocolate quite like this.

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• Japan
• (chocolate • COK • food • Japanese Kit Kats • Japanese KitKats • KitKat • Nestle • Nestle Japan • Scotland • SNO • sweets • Whiskey • whisky)

New winter-only Japanese KitKat flavour combines chocolate with a decadent sweet

• Oona McGee
  Dec 9, 2020

“A new way of enjoying cake” proposed by Japanese chocolatier. 

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• Japan
• (Cheesecake • chocolate • COK • food • Japanese KitKats • Kit Kat • KitKat • Nestle • Nestle Japan • sweets • Yasumasa Takagi)

New Japanese KitKat has been aged in whisky barrels from Islay, Scotland

• Oona McGee
  Dec 4, 2020

Blending the best of two worlds together for an unforgettable limited-edition KitKat. 

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• Japan
• (chocolate • COK • food • Japanese Kit Kats • Japanese KitKats • Kit Kat • KitKat • Nestle • Nestle Japan • Scotland • sweets • Whiskey • whisky)

Japanese KitKats are shrinking, Nestlé says previous size may have been “too large” for customers

• Oona McGee
  Oct 19, 2020

Twitter user uncovers a case of shrinkflation, and chocolate lovers aren’t happy about it. 

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• Japan
• (chocolate • COK • economy • food • Japanese Kit Kats • Japanese KitKats • Kit Kat • KitKat • Nestle • Nestle Japan • price increase • shrinkflation • sweets)

Mr. Sato takes a break in the new Shibuya KitKat Chocolatory, has a custom KitKat

• Katy Kelly
  Aug 7, 2020

When life hands you chocolate, wafer, and a special store to combine the two…it’s time to make your very own KitKat.

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• Japan
• (chocolate • custom-made • delicious • food • KitKat • KitKat Chocolatory • Miyashita Park • Mr. Sato • Shibuya • SNOJ • tasty)

World’s first make-your-own KitKat shop is opening in Tokyo

• Casey Baseel
  Jul 31, 2020

Japan is filled with special KitKat flavors, but one you design and make yourself could be the most special of all.

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• Japan
• (chocolate • COK • food • KitKat • KitKat Chocolatory • Miyashita Park • Shibuya • sweets)

Japanese KitKats up the frisson of excitement with their limited, premium “Blindfold Chocolatory” line

• Katy Kelly
  Apr 4, 2020

KitKat’s Chocolatory has teamed up with a professional illustrator to make these premium KitKats fun, fanciful and excitingly mysterious.

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• Japan
• (blindfold chocolate • delicious • food • gimmick • gourmet • KitKat • KitKat Chocolatory • limited edition • Misaki Tanaka • Nestle Japan)

Yoghurt Sake is the newest Japanese KitKat we need to get our hands on right now

• Oona McGee
  Mar 10, 2020

There’s a brand new alcoholic KitKat to add to our souvenir wishlist.

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• Japan
• (chocolate • food • Hidetoshi Nakata • Japanese Kit Kats • Kit Kats • KitKat • KitKats • Nestle • Nestle Japan • sake • sweets • yoghurt • yogurt)

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• Recent Posts

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  Today

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  3. Lego PlayStation recreates Sony’s original console, makes unusual choice for games to salute
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  Weekly

  1. Studio Ghibli unveils new anime calendars and diary planners for 2027
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  8. Japan’s first fall color forecast for 2026 is here!
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  Monthly

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  9. Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
  10. Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears

  Yearly

  1. Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
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  7. Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
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