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Tea Heart

Smellogram! Reconnect with friends through limited-edition scented letters

• KK Miller
  Jul 4, 2014
• Tweet

Smells do funny things to our brains. They connect us to memories and moments in a way that something visual never could. Just as interestingly is the effect smells have on our moods. Have you noticed that smells like lavender and vanilla give you a calming effect while a smell like coffee or citrus will perk you right up?

Now, Japan has combined the excitement of receiving a letter with the power of different scents to create a world first in letter sending. This service is available for only a limited-time, so try it before the letters (and smells!) are gone with the wind.

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• Japan
• (100 Kaori Letter • Blendy Stick • letter • scent • Tea Heart)

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  Today

  1. Ichiran releases an at-home counter kit that turns your desk into a ramen restaurant
  2. Starbucks Japan releases new Bearista glass tumbler that changes character with every drink
  3. Yesterday’s cooking oil powers 410,000 pink winter sakura lights along Tokyo’s Meguro River
  4. Tokyo police arrest the Ame-zing Spider-Man
  5. Ichiran Japan is giving away free 2027 desk calendars, and here’s how to get them
  6. Life-size Gundam head going on display in Osaka, hopefully will find permanent home
  7. Cup Noodles go isekai in crossovers with three of Japan’s other favorite foods [Taste test]
  8. Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
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  Weekly

  1. Tokyo cracks down on Airbnb-style rentals with new laws limiting operator days and more
  2. Ichiran releases an at-home counter kit that turns your desk into a ramen restaurant
  3. America’s first-ever permanent One Piece store is now open [Photos]
  4. Tokyo neighborhood adds new “smart trash cans” to deal with increasing amounts of tourist litter
  5. Two Tokyo neighborhoods to gather on bridge and shift their recognized border through tug-of-war
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  7. New Era celebrates three decades of Pokémon with new 30th anniversary cap line [Photos]
  8. Pokémon card game’s expansion features art from Fist of the North Star creator
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  Monthly

  1. Pokémon Company announces first-ever permanent Pokémon store to open outside Asia
  2. Japan ends tax-free shopping system for foreign tourists, new refund request system now in effect
  3. Japan’s TeamLab digital art group is opening a permanent museum in America
  4. Beautiful Ghibli diorama kits lets you build anime characters’ homes inside yours [Photos]
  5. Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
  6. Chainsaw robots helping keep trains running safely in east Japan [Video]
  7. New Studio Ghibli anime gets extended run at the only cinema in Japan where it’s being shown
  8. Osaka’s famous Glico Running Man will be removed and replaced with a new-look sign
  9. Tokyo cracks down on Airbnb-style rentals with new laws limiting operator days and more
  10. Studio Ghibli creates illustrated Kyoto sightseeing map, available at any 7-Eleven Japan store

  Yearly

  1. Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
  2. Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
  3. Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
  4. Starbucks Japan releases new drinkware and goods for Valentine’s Day
  5. Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
  6. Japan’s newest Shinkansen has no seats…or passengers [Video]
  7. Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
  8. Japanese ninja certification exam attracts 131 candidates from Japan and abroad
  9. Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
  10. Japan reportedly adding Japanese language skill requirement to most common foreigner work visa

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