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Pokémon’s legendary 2020 net profits prove it’s the very best, like no other franchise ever was
- Katy Kelly
Jun 11, 2021 - Tweet
Despite perilous fumbles and mighty rivals in recent years, Pokémon marches along Victory Road: 2020 was its most successful sales year on record.
- Japan
- (2020 • anime • economy • finance • kids • Pokemon • profits • the pokemon company • videogames • Yo-Kai Watch)
Saudi Arabia bans Yo-Kai Watch, Okami, 45 other video games following child suicides
- Casey Baseel
Jul 18, 2018
Titles from Final Fantasy and Attack on Titan franchises also on list in wake of deaths thought to have stemmed from online bullying.
- C Asia, Japan
- (Attack on Titan • Final Fantasy • Okami • suicide • video games • Yo-Kai Watch)
Yo-Kai What? Monsters of all kinds plummet from children’s favorite character rankings
- Master Blaster
Jun 25, 2018
Conservative trends rule this year as kids are largely sticking with what they know.
- Japan
- (anime • Anpanman • kids • ranking • Sumikkogurashi • toys • trends • Yo-Kai Watch)
Yo-kai Watch starts 2018 on a gloomy note with store closings
- Master Blaster
Apr 5, 2018
The slide from pinnacle of children’s entertainment to threat of obscurity continues for Jibanyan and crew.
- Japan
- (anime • business • Pokemon • video games • Yo-Kai Watch • Yo-Roz Mart)
Yo-kai Watch sales fall drastically in 2016, future does not look bright for fabled spirits
- KK Miller
May 14, 2017
Jibanyan is nyat so popular anymore.
- Japan
- (Bandai Namco Holdings • drop • earnings • popular • Yo-Kai Watch • Yokai Watch)
Limited-time Yo-kai Watch steamed buns would be cute… if their faces weren’t melting off
- Meg Murphy
Oct 20, 2016
“It’s like cutting up a monster and spilling its dark blood.” -Mr. Sato
The number one movie in Japan last weekend awakens to be…Yo-kai Watch!
- Master Blaster
Dec 23, 2015
What were you expecting?
- Japan
- (box office • business • movies • Star Wars • The Force Awakens • Yo-Kai Watch)
Yo-kai ruin very important meeting at Nintendo
- Anime News Network
Nov 24, 2015
Why did Bill Trinen eat all the doughnuts? Yo-kai is why!
- Global, Japan
- (funny • nintendo • video • video games • Yo-Kai Watch)
Yo-kai watch what the western Yo-kai Watch doesn’t want you to yo-kai watch
- Master Blaster
Nov 23, 2015
With Yo-Kai Watch finally exported overseas, many await the inevitable changes due to localization and censorship that will occur. After all, if it can happen to Doraemon, it can happen to any series. Sure enough, the English version of Yo-kai Watch anime did not fail to disappoint.
- Global, Japan
- (anime • censorship • localization • video • Yo-Kai Watch)
Yo-Kai Watch debuts abroad: characters get name changes but songs retain their epic nature【Video】
- KK Miller
Oct 14, 2015
Level-5, the game developer behind hits such as Ni no Kuni, Professor Layton and the mega-popular Yo-Kai Watch, are no strangers to success. They’ve even turned their mega-hit Yo-Kai Watch into an ongoing 90-episode anime series. Since then, the popularity of the show, the game and the characters has really risen, especially Jibanyan, who has surpassed Pikachu in popularity. It was only a matter of time before this huge hit would dip a toe into international waters, and on Disney XD it finally happened.
A TV show about spirits based on Japanese folklore would probably have needed a few adjustments when screened for a Western audience, so we were wondering, what did they decide to name their main character in the English version?
- Global
- (anime • goods • TV shows • video games • whisper • Yo-Kai Watch)
Kids rejoice! Universal Studios Japan to get Yo-kai Watch attraction this summer
- Evie Nyan
Apr 9, 2015
No trip to the Kansai region is complete without a visit to Universal Studios Japan. With a wide range of attractions featuring beloved franchises from Harry Potter to Resident Evil, it’s got something for everyone, and it’s definitely not just for kids!
Having said that, we’re betting that kid-favourite mega-series Yo-Kai Watch‘s attraction is going to be bringing in a lot of little ones and parents when it opens this summer! (Hey, it’ll free up the other attractions for the rest of us!)
- Japan
- (anime • attraction • manga • theme park • Universal Studios • video games • Yo-Kai Watch • Yokai Watch • Youkai Watch)
Famous action anime director’s latest stop on the comeback trail: bank ad with giant robots
- Casey Baseel
Jan 9, 2015
Last summer, we took a look at a series of ads from Okinawa’s Bank of the Ryukyus, known locally as Ryugin, that featured magical girl idol singers and giant robots. Those are certainly more visually appealing images than a staid banker or graphs explaining interest fees, but if we’re being totally honest, the sort of CG animation shown in the commercials really isn’t Japan’s forte.
Where the country’s artists really shine is in a more traditional discipline that mimics the style of hand-drawn artwork, regardless of whether or not it’s done with pencil and paper or all on a computer. Thankfully, that’s just what we get in the bank’s newest ad, which comes from one of anime’s top veteran action directors, plus one of its most accomplished voice actors.
- Japan
- (anime • Big Hero 6 • business • cool • robots • Yo-Kai Watch)
Pikachu gets hauled away, hopefully to a farm with lots of room to run around in
- Audrey Akcasu
Dec 27, 2014
Earlier this week, a Japanese driver noticed something strange on the highway: A truck carrying a giant Pikachu. However, the poor Pikachu couldn’t see where he was going due to his eyes being covered by a cloth. This image has led many netizens to think the worst about where that truck was heading…
- Japan
- (funny • Pikachu • Pokemon • Yo-Kai Watch)
Youkai Watch chosen for McDonald’s calendar, Pokémon fans sob into their fries
- Evie Nyan
Nov 1, 2014
If you’ve been living under a rock for the past year or two, you might have missed a significant change taking place in Japanese popular culture. What are we talking about? Why, adorable collectible monster franchise Youkai Watch, of course! The Youkai Watch series, which comprises manga, anime and video games has been steadily and skilfully easing itself onto the comfy throne once monopolized by Pokémon. Kids are going crazy for it, adults are being driven crazy over it, and poor old Pikachu and pals are being seriously left in the dust. Now, Youkai Watch has pulled off another victory over Pokémon by stealing its role as McDonald’s go-to calendar star.
- Japan
- (jibanyan • McDonald's • Pikachu • Pokemon • Yo-Kai Watch)
McDonald’s Japan offers Yo-Kai Watch cards with Happy Meals, traffic jams and giant lines ensue
- Philip Kendall
Sep 9, 2014
Last weekend, McDonald’s Japan launched a new Happy Meal, or “happy set” as they’re known here. As with all of the fast food giant’s kid-centric food boxes, these sets come bundled with a gift guaranteed to appeal to children so much that they’ll bug their parents incessantly to take them to the Golden Arches.
This time, however, the bundled gift was a little bit more special than usual, with McDonald’s securing a deal to offer sets of arcade cards for anime sensation Yo-Kai Watch. While that name not (yet) mean much to anime and Happy Meal fans in the West, this collaboration pretty much allows McDonald’s Japan to print money, and there were lines out of the door at dozens of locations from the moment the sets went on sale.
- Japan
- (anime • fast food • Happy Meal • McDonald's • photos • Yo-Kai Watch)
Why Twitter is awesome: Yo-kai Watch in different art styles
- Preston Phro
Aug 24, 2014
In case you hadn’t heard, the newest big hit in Japan is the not-*Pokémon–*sensation Yo-kai Watch. The franchise is about kids who find and train youkai, “spirits” from Japanese folklore, and then pit the trained creatures against evil youkai, making it absolutely nothing like Pokémon. At all.
Well, while some of us may be skeptical that this isn’t just a palette-swapped Pokémon, there is no doubt of the franchise’s insane popularity! In addition to inspiring stock market confidence, it looks like the Yo-kai Watch is also inspiring artists who are sharing their works on Twitter. That’s a win-win for everyone involved!
- Internet, Japan
- (drawing • illustration • twitter • Yo-Kai Watch • youkai)
Sailor-suited fan’s crazy anime dance gives us a double dose of cuteness and energy 【Video】
- Casey Baseel
Aug 15, 2014
Right now there’s no hotter anime or video game franchise among kids than Yo-kai Watch. While we’re sure the high standards of quality at creator Level-5 are a huge factor in its success, at least some fans of the ostensibly for-kids series have said that part of the appeal is that grown-ups haven’t started horning in on tykes’ turf in the same way they have with other popular franchises.
The borders to their children’s paradise might be fading, though, as this video, showing a young lady dancing her heart out to the Yo-Kai Watch ending theme, proves that teens aren’t even remotely too old to get some enjoyment out of the show.
- Japan
- (anime • cute • funny • video games • Yo-Kai Watch)
“Jibanyan, I choose you!” Does Yo-kai Watch have the power to topple Pokémon?
- Fran W
Aug 14, 2014
Pokémon is a long-running global megalith: a multi-platform media franchise like no other. Millions of kids grew up watching the anime, wearing the T-shirt, and of course playing the games. Here in Japan, Pokémon characters are everywhere – and none more so than Pikachu. Go to the mall and there’s a giant fluffy Pikachu to meet and cuddle. At school lunch, chances are a bunch of kids’ mums have made their onigiri into Pikachu’s face for them. And a whole city was recently invaded by scores of our favourite yellow friend for an entire Pikachu festival.
There’s a new kid on the “collect-all-the-monsters” block, though, and it looks to be pushing Pokémon by the wayside. Yo-kai Watch hasn’t been released internationally yet, but in Japan the 3DS game, anime and its characters have quickly gained a ubiquitous popularity that looks like it could even overtake Pokémon. Have Pikachu and friends really had their day? Or is Yo-kai Watch merely a flash in the pan?
- Japan
- (anime • Pokemon • video games • Yo-Kai Watch)
Yo-Kai Watches selling out everywhere, resourceful kids and parents make their own instead
- Master Blaster
Aug 10, 2014
Japan doesn’t have the hectic Christmas shopping season of adults head-locking and price-gouging each other for the season’s hot toy. Still, every once in a while an item gets so huge that a sudden rush can break out at any time of the year.
This time it’s Yo-Kai Watches from the manga/game/anime series Yo-Kai Watch that are flying off the shelves. These watches don’t tell time unless it just happens to be 2:53 when you look at them, but that isn’t stopping people from lining up by the hundreds and shops from charging exorbitant prices for one. However, when the going gets tough, the tough get creative and fashion their own Yo-Kai Watches out of whatever is available.
- Japan
- (toy • twitter • Yo-Kai Watch)
Investors watching Yo-Kai Watch as hit game/anime series leads stock rally in Japan
- Casey Baseel
Aug 6, 2014
As Japan continues its long in-vain search for a way to recapture the glory years of the Bubble Economy of the 1980s, politicians and pundits have proposed a plethora of projects. But amid all the talk of privatizing the postal system, making the expressways free, and devaluing the yen, there’s one outside the box solution no one happened on until now: unleash supernatural entities into the stock market.
Maybe it’s something they should have tried earlier, considering how the supernatural characters of hit multimedia franchise Yo-Kai Watch are leading a mini stock rally all by themselves.
- Japan
- (anime • economy • toys • video games • Yo-Kai Watch)
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Recent Posts
- Godzilla becomes a Japanese randoseru backpack, as do two of his greatest rivals [Photos]
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- Thief mails 460 million-yen watch back to Tokyo store he stole it from, says “I’m sorry”
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- Mr. Sato searches for the mysterious new wall of fortune in Tokyo
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Today
Japan ends tax-free shopping system for foreign tourists, new refund request system now in effect
Beautiful Ghibli diorama kits lets you build anime characters’ homes inside yours [Photos]
Starbucks Japan releases now Tokyo Reserve Roastery Christmas drinkware collection [Photos]
Japanese government announces criteria for creating backup capital of Japan
This hot spring near Osaka’s Kansai Airport resolves the pick-two-out-of-three bathhouse dilemma
Japan’s TeamLab digital art group is opening a permanent museum in America
Mr. Sato searches for the mysterious new wall of fortune in Tokyo
This is Japan’s best cycling course, but is it fun for bicycling beginners too?
Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
Thief mails 460 million-yen watch back to Tokyo store he stole it from, says “I’m sorry”
Weekly
Japan ends tax-free shopping system for foreign tourists, new refund request system now in effect
Japan’s TeamLab digital art group is opening a permanent museum in America
Beautiful Ghibli diorama kits lets you build anime characters’ homes inside yours [Photos]
Life-size Monster Hunter dragon statues to be built at Japanese shopping mall
Studio Ghibli homeware brand’s faux oil lamp brings light, smiles, and Kiki’s Jiji to your home
Modern exosuits are opening up ancient Japanese castle climbs to everyone
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Evangelion announces collaboration with Hard Rock Cafe
Starbucks Japan releases “Let’s Par-TEA!” Frappuccino and drinks for the holiday season
Cold Stone is closing its final branch in all of east Japan, but it’s going down singing
Monthly
Pokémon Company announces first-ever permanent Pokémon store to open outside Asia
Japan ends tax-free shopping system for foreign tourists, new refund request system now in effect
Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
Japan’s TeamLab digital art group is opening a permanent museum in America
What’s it like to stay in a Japanese container hotel?
Chainsaw robots helping keep trains running safely in east Japan [Video]
New Studio Ghibli anime gets extended run at the only cinema in Japan where it’s being shown
Beautiful Ghibli diorama kits lets you build anime characters’ homes inside yours [Photos]
Tokyo train station will play Godzilla theme song as new departure melody
Osaka’s famous Glico Running Man will be removed and replaced with a new-look sign
Yearly
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
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Japan’s TeamLab digital art group is opening a permanent museum in America
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Shoplifting prevention guard arrested for shoplifting boot from store he was guarding
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