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Yoshinoyama

Why is Yoshinoya called Yoshinoya?

• Casey Baseel
  Mar 30, 2026
• Tweet

There’s a beautiful reason why Mr. Matsuda didn’t name his restaurant after himself.

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• (beef bowls • cherry blossoms • food • gyudon • Mt. Yoshino • restaurants • sakura • Yoshinoya • Yoshinoyama)

• Recent Posts

  • 41.5 percent of surveyed Japanese middle schoolers don’t think more immigration benefits society
  • Tokyo neighborhood adds new “smart trash cans” to deal with increasing amounts of tourist litter
  • Why people in Japan hardly ever say “sayonara,” and what they say instead
  • Tokyo cracks down on Airbnb-style rentals with new laws limiting operator days and more
  • Japanese viewers of Godzilla Minus Zero angered by unusual number of restroom goers

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  Today

  1. Tokyo cracks down on Airbnb-style rentals with new laws limiting operator days and more
  2. America’s first-ever permanent One Piece store is now open [Photos]
  3. Japanese viewers of Godzilla Minus Zero angered by unusual number of restroom goers
  4. Tokyo neighborhood adds new “smart trash cans” to deal with increasing amounts of tourist litter
  5. Pokémon card game’s expansion features art from Fist of the North Star creator
  6. Why people in Japan hardly ever say “sayonara,” and what they say instead
  7. Amazing Japanese yogurt spoon scoops up every last drop of dairy effortlessly
  8. New Era celebrates three decades of Pokémon with new 30th anniversary cap line [Photos]
  9. Japanese convenience store offering chance to have your shopping be effectively free for one day
  10. Japanese hoodie for cat-loving gamers will keep you and your feline friend warm and fuzzy [Pics]

  Weekly

  1. Japan ends tax-free shopping system for foreign tourists, new refund request system now in effect
  2. Starbucks Japan unveils new winter drinkware collection with limited-edition Stanley cups
  3. Pachinko parlor operator arrested for not obscuring the act of gambling well enough
  4. Beautiful Ghibli diorama kits lets you build anime characters’ homes inside yours [Photos]
  5. Two Tokyo neighborhoods to gather on bridge and shift their recognized border through tug-of-war
  6. Liquid croissant coffee is coming to Japanese stores this month
  7. Pokémon doughnuts pop up at Mister Donut, with a new gathering that’s bigger than ever
  8. Japan’s new matcha vending machines serve freshly prepared matcha in five different strengths
  9. Get the taste of the U.K. in Tokyo with 99 Flakes, meat pies, and Jaffa Cakes
  10. New Era celebrates three decades of Pokémon with new 30th anniversary cap line [Photos]

  Monthly

  1. Pokémon Company announces first-ever permanent Pokémon store to open outside Asia
  2. Japan ends tax-free shopping system for foreign tourists, new refund request system now in effect
  3. Japan’s TeamLab digital art group is opening a permanent museum in America
  4. Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
  5. What’s it like to stay in a Japanese container hotel?
  6. Beautiful Ghibli diorama kits lets you build anime characters’ homes inside yours [Photos]
  7. Chainsaw robots helping keep trains running safely in east Japan [Video]
  8. New Studio Ghibli anime gets extended run at the only cinema in Japan where it’s being shown
  9. Osaka’s famous Glico Running Man will be removed and replaced with a new-look sign
  10. Studio Ghibli creates illustrated Kyoto sightseeing map, available at any 7-Eleven Japan store

  Yearly

  1. Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
  2. Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
  3. Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
  4. Starbucks Japan releases new drinkware and goods for Valentine’s Day
  5. Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
  6. Japan’s newest Shinkansen has no seats…or passengers [Video]
  7. Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
  8. Japanese ninja certification exam attracts 131 candidates from Japan and abroad
  9. Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
  10. Japan reportedly adding Japanese language skill requirement to most common foreigner work visa

• RECOMMENDED STORIES

  • Why people in Japan hardly ever say “sayonara,” and what they say instead
  • Amazing Japanese yogurt spoon scoops up every last drop of dairy effortlessly
  • New Era celebrates three decades of Pokémon with new 30th anniversary cap line [Photos]
  • Japanese convenience store offering chance to have your shopping be effectively free for one day
  • Japanese hoodie for cat-loving gamers will keep you and your feline friend warm and fuzzy [Pics]
  • Starbucks Japan unveils new Potato Soupuccino that’s said to be more than just soup
  • Family Mart releases 47 convenience store socks and stickers, one for every prefecture in Japan
  • Katsuya takes perhaps a little too much liberty with its take on a Niigata soul food
  • Kenshi Yonezu’s Lemon hits 1 billion views on YouTube and he’s still not quite sure why
  • 41.5 percent of surveyed Japanese middle schoolers don’t think more immigration benefits society
  • Two Tokyo neighborhoods to gather on bridge and shift their recognized border through tug-of-war
  • Pachinko parlor operator arrested for not obscuring the act of gambling well enough
  • Starbucks Japan unveils new winter drinkware collection with limited-edition Stanley cups
  • Sumida River Fireworks Festival aftermath: Not everyone in Japan has perfect manners after all

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• • Sumida River Fireworks Festival aftermath: Not everyone in Japan has perfect manners after all
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